Gaya APA
CHEVERTON, P. (2004).
Manajemen Merek: How Come Your Brand isn't Working Hard Enough .
Jakarta:
PT Elex media komputindo.
Gaya MLA
CHEVERTON, PETER.
"Manajemen Merek: How Come Your Brand isn't Working Hard Enough".
Jakarta:
PT Elex media komputindo,
2004.
Text.